Bringing Business Analysis and Product Ownership Analysis Together #POA

By combining Business Analysis with Product Ownership Analysis, Agile teams can improve the delivery of high-value products

Erivan de Sena Ramos
3 min readJun 16, 2024

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Hey BAs! Heyo POs! In my last articles, I discussed Product Ownership Analysis (POA) and why it is essential to Agile teamwork and its practices. Today, let’s dive into how it connects with Agile Business Analysis (ABA). POA ensures the products hit the spot with customers and align with your business goals. While the Product Owner (PO) is responsible for managing backlogs, ensuring the team delivers stuff that matters, keeping an eye on market trends and understanding the company’s objectives, in ABA, the Business Analyst (BA) helps spot the changes that need to happen, figure out what is required, and support the definition of solutions that provide real value via feedback cycles. When you mix ABA with POA, it is like creating a super team to improve the delivery of high-value products.

Why Combine Agile BA with POA?

As defined by The Guide to Product Ownership Analysis, applying Business Analysis to Product Ownership enhances decision-making and problem-solving. It leads to high-value products, increased productivity, and effective long-term…

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Erivan de Sena Ramos

Business Analysis & Requirements Engineering enthusiast. Information Systems & Software Engineering specialist. MBA in PM & HR. CBAP, PMP, CSM, ITIL & COBIT